I have looked at the KC web site and most of the instructions don't give model numbers., so it is impossible to see if any of the instructions listed refer to your watch.
(if you go to
http://www.genevawatchgroup.com/ , click on customer service and then scroll down,you will see KC instructions).
Isyour watch automatic? If it is, then it needs to be shaken (gently) from side to side for a minute or two to wind it up.
If it is a quartz type and you have pressed the winder into the home position and it still doesn't start, take it back and ask for a replacement.
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