How do you adjust the LCD contrast after you change the battery?

This watch says "Strong Ideas" on the back instead of a 4 digit number.

Press LIGHT briefly and your LCD will be back lit for 5 seconds.

Press MODE to cycle through normal, alarm, dual time, and stopwatch display mode.

Hold MODE for 3 seconds to enable the radio to receive time signals. Once RC is activated, the watch will search for time signal automatically every day.
Hold LIGHT for 8 seconds to disable the RC function.
Press MODE, SET, and ADJUST simultaneously to reset the watch.

Press ADJUST while in normal mode to toggle year/time display.
Press SET while in year display to alternate Month-Day or Day-Month.

Hold SET for 2 seconds while in normal mode to cycle through world atomic radios (US/GB/DE/JP) push ADJUST to change, and SET to continue. Next the language will flash (GB/FR/DE/ES/IT). Next is DST on/off. Next, in order are hour, minute, second, year, month, day, and 12/24 Hr format.
(US only) Press SET to display timezone. The default is PA, use the ADJUST button to cycle through MO, CE, or EA as desired.

Press SET while in alarm mode to toggle alarm on/off.
Hold SET for 2 seconds while in alarm mode to change the hour and minute with the ADJUST button.

Press SET for 2 seconds while in dual time mode and ADJUST +/- 23 hours from normal time.

Press MODE to exit most settings.

Press ADJUST in stopwatch mode to start/stop the timer accumulatively.
Press SET to reset stopwatch to zero, or split measurements if timer is running.

Change the battery with a new CR2025 to prevent damage that low or dead batteries can cause by leaking.
Do not use solvents to clean the watch, use only a dry or water moistened cloth.
Do not use buttons when the watch is wet. Water may penetrate the watch and cause damage to it.