Sounds like you have been struggling with your watch!
If you go to
http://www.genevawatchgroup.com/ and select "customer service" from the menu on the right and scroll doen that page and you will see Kenneth Cole Reaction watch instructions.
I could not find the model number you give, as all their models start with "RK" but there are "reaction" models with large displays included in the list, so you should be able to find the one that matches yours.
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